The Cafe Hollander Downer Classic p/b ISCorp promises to be one of the highlights of cycling in Wisconsin this summer. The full day of racing also features a popular kids’ race, a Belgian Bier Festival, the famous Ben’s Cycle “Super Prime,” as well as a full slate of racing into the evening.
Experience Downer Avenue on Race Day
Kids can climb the Lake Park Dental Adventure Rock to get a bird’s eye view of the racers as they come around turn 1! The Pizza Man Spin Art station is always a big hit too- create your own masterpiece while pedaling a stationary bike.
Adults will enjoy the Cafe Hollander Belgian Bier Festival including awesome food pairings like frites, totterballen, and cheese snacks, all while competing in a giant Jenga game. Live music will follow the races.
The Ben’s Cycle Super Prime Party is a great way to celebrate the Downer Classic races. Each year, Ben’s Cycle puts on a party for hundreds that includes sausages, beer, and an exclusive t-shirt. Hundreds of people pay $25 for a ticket to the party which has raised many thousands of dollars to award huge cash prizes to the winners of one lap in both the men’s and women’s professional races. The Prime Party takes over most of Hackett Street with music, food, beverages and a lot of noise.
Schedule of Events
Part of the Lowlands GranFinale Sprint Competition.
|9:35am – 10:00am||Junior 9-12 Boys & Girls||25 min|
|10:05am – 10:30am||Junior 13-14 Boys & Girls||25 min|
|10:35am – 11:15am||Category 3/4/5 Women,
Junior Girls 3/4/5 15-16 & 17-18
|11:25am – 12:05pm||Category 4/5,
Junior Boys 4/5 15-16 & 17-18
|12:15pm – 1:05pm||Masters 3/4 40+, 50+, 60+||50 min|
|1:15pm – 2:05pm||Category 3||50 min|
|2:15pm – 3:15pm||Masters 1/2/3 40+, 50+, 60+||60 min|
|3:25pm – 4:05pm||Junior Boys 1/2/3 15-16 & 17-18||40 min|
|4:15pm – 5:15pm||Pro 1/2 Women||60 min|
|5:20pm – 5:40pm||Fyxation Open – Women||20 min|
|5:45pm – 6:05pm||Fyxation Open – Men||20 min|
|6:10pm – 7:00pm||Local Event||50 min|
|7:00pm – 8:30pm||Pro 1/2 Men||90 min|
The Downer Classic has the bike racing history and local street cred to make this one of America’s premier criteriums. With a flat three and one-half corner course, mega crowds and the infamous Ben’s Cycle Super Prime & Party, this is a must-attend event.
Parking & Directions
The best parking is on the city streets surrounding the race course. Please respect and do not park in smaller lots designated for the local businesses as they wish to reserve this parking for their customers.
From the North: South to Exit 74 toward Locust St. Merge onto N 8th then turn left onto W. Locust for 2 miles. Turn right onto Downer Avenue.
From the West: Take 94 East to 43 North to Locust Street, then right onto Locust.
Explore Downer Avenue
Historic Downer Avenue is a small yet vibrant commercial corridor located on Milwaukee’s fashionable East Side consisting of a variety of businesses including health and wellness offices, specialty grocery, an independent book seller, several restaurants, and even a movie theater celebrating 100 years.