- Online Registration Now Closed
Win with Chocolate Milk
- Stage 11 Race Report
- Stage 10 Race Report
- Stage 9 Race Report
- Stage 8 Race Report
- Stage 7 Race Report
- Stage 6 Race Report
- Stage 5 Race Report
- Stage 4 Race Report
- Stage 3 Race Report
- Stage 2 Race Report
- Stage 1 Race Report
- Race Reports Archive
- All-day bike racing in Neenah today
- Photos: Cycling in America's Dairyland
- East Tosa Gran Prix returns to Wauwatosa Sunday
- Milwaukee Racer Nathan Labecki Excited About Home-course Advantage
- ToAD Featured on OnMilwaukee.com
- Seventh Annual ToAD Fueled by Chocolate Milk
- ToAD Welcomes Kemps as Official Chocolate Milk Provider
- ToAD Women's Bike Clinic presented by Boston Store
- Competitive cycling returns to Bay View this summer
- Latest News Archive
Daily Cow Tip
- Mrs. Anne Picket began operating Wisconsin’s first cheese factory in 1841 on the family farm near Lake Mills using milk from her neighbors' cows to produce butter and cheese. This continued until 1845, when the level of production and demand grew too large for her kitchen. By 1869, Wisconsin produced over 3 million pounds of cheese, and that number would more than quadruple within 10 years.The nation’s first dairy school was created at the University of Wisconsin-Madison in 1890, where it remains the country’s top Dairy Science Department.Several popular cheese varieties were invented in Wisconsin. Brick Cheese was invented in 1877 and named for its brick-like shape created when real bricks are used to press moisture from the cheese. And Colby Cheese was created in Colby, Wis. in 1885.Wisconsin has been a leader in dairying for more than a century and was officially named “America’s Dairyland” in 1930.National June Dairy Month began as National Milk Month in 1937 as a way to promote drinking milk. Wisconsin held its first June Dairy Month in 1939, expanding the celebration to include milk, cheese, butter and ice cream.Wisconsin dairies help to fuel our state economy at the rate of more than $50,000 per minute. These dollars support schools, roads and businesses in our local communities.Wisconsin dairy cows produce much more than just great milk – each cow generates more than $21,000 each year in economic activity. This means the average 250-cow dairy farm contributes more than $5 million each year to our state’s economy.Dairy is the largest segment of Wisconsin Agriculture, 19% of all agricultural jobs in Wisconsin are related to the dairy industry across 300 different careers.Wisconsin is currently home to 1.27 million dairy cows – that’s as many cows as there are Wisconsin school children!Wisconsin has more dairy cows per square mile than any other state.The average yearly milk production for a Wisconsin cow is 21,693 pounds (or 2,522 gallons). That’s more than 40,300 8-ounce glasses of milk from just one cow – enough for you to drink 110 glasses of milk every day for a year!It takes 12 pounds of milk to make one gallon of ice cream, 10 pounds of milk to make one pound of cheese, and 21.8 pounds of milk to make one pound of butter.Wisconsin cheesemakers produced a record-breaking 2.8 billion pounds of cheese in 2013; 52.6 million pounds more than 2012. If Wisconsin were a country, it would rank 4th in the world in terms of total cheese production, behind the U.S., Germany and France, and just ahead of Italy.Finding a favorite ice cream flavor in Wisconsin requires lots of sampling – there are more than 300 different flavors produced within the state.Wisconsin dairies help fuel our state economy at the rate of more than $80,000 per minute. In the time it takes you to drive the more than 400 miles between Superior and Pleasant Prairie, the dairy industry has generated more than $33 million dollars for the economy.Wisconsin dairies help fuel our state economy at the rate of more than $80,000 per minute. In the time it takes you to drive the more than 400 miles between Superior and Pleasant Prairie, the dairy industry has generated more than $33 million dollars for the economy.National June Dairy Month began as National Milk Month in 1937 to promote drinking milk. That same year, the average price of a new car was $760, gas cost $0.10 per gallon and milk was $0.50 per gallon.Wisconsin has been a leader in dairying for more than a century and was officially named “America’s Dairyland” in 1930. Ten years later, in 1940, it became the official license plate slogan.Colby cheese was created by John Steinwand, in Colby, Wisconsin in 1885, the same year the automobile was invented.Wisconsin has more dairy cows per square mile than any other state and produces more than 2 billion pounds of milk each month! That’s roughly the weight of 500,000 sedans.
ISCorp's Schneider Sisters Go 1-2 in East Tosa as Pepper Palace's Pic Takes Overall; Ben Hill Wins ToAD Final Day while Budget Forklift's Sunderland Goes Home in Yellow
The 7th Tour of America's Dairyland presented by Wisconsin Milk Marketing delivered thrill and mystery right down to the day's last lap on its eleventh and final ToAD series stop, as clear omnium winners going in there were not.
On the Day of the Sabbath, East Tosa altered their plans, and came out in force to cheer for our athletes one race away from their day of rest. Lining the course at breakfast and standing nearly 10-deep in spots for the Pro races, the East Tosa Gran Prix was truly a GranFinale.
The crowd saw the gameboard shuffle with each lap as Pepper Palace, Fearless Femme and ISCorp-SmartChoice MRI were the usual suspects off the front. Going into the night, Tina (Pepper Palace) stood atop the Boston Store Pro Women Omnium standings just two points ahead of Lauretta Hanson (Fearless Femme). One showing on the lap counter, Pic was being led out with ISCorp tucked behind. The pace was frenetic as an all-out sprint ensued with Wisconsin's cycling sisters, Skylar and Sam Schneider, going one and two across the East Tosa Gran Prix line. Hanson took third for the day but with Pic logging a fourth place finish for the day, Pic went home in the pink Boston Store Overall Winner's jersey, by the narrowest one point margin.
Hanson's Fearless Femme teammate Janelle Cole smiled broadly in green Oarsman Capital Cat 2 Amateur Overall Winner jersey. The Schneider sisters and their ISCORP teammates rode away from the ToAD series with the SmartChoice MRI Pro Team Omnium Overall win. Lauren Ellis (New Zealand Cycling) won the inaugural Lowland Group GranFinale 3-Day Sprint Omnium with Amy Cutler (Fearless Femme) and Holly Mathews (ISCorp) rounding out that podium. The Pro Women put on an exceptional show through the competition's 11 days and all deserve podium recognition.
And then there with 73, with one less rider jumping with the gun, as Brandon Feehery (Astellas) flatted on the start line and joined out of the SRAM pit on the go-around. Primes, attacks and rotating chasers were again on the docket throughout the 90-minute contest. The pace was freight train fast as many added cash to their pockets while others calculated points. Five laps in, LAPT's Billy Mulligan, ToAD's Overall Oarsman Capital Cat 2 Amateur winner, took a huge solo flyer off the front before Ben Hill (Charter Mason/Donkey Label) and Dustin Morici (EGO-Sammy's Bikes) accepted their party invites. Mulligan slipping with two laps showing, it was all Ben Hill with Morici on the chase. For the ToAD GranFinale solo win at the East Tosa Gran Prix it was Ben Hill with Budget Forklift making two more podium appearances as Sunderland and O'Shea took second and third, respectively.
Scott Sunderland and his Budget Forklift teammates put on quite the show from day one in Shorewood, as Sunderland packs in his suitcase the yellow Wisconsin Milk Marketing Board Overall Leader jersey, 10 points ahead of Alexander Ray (Silber Cycling). Budget Forklift also secured the SmartChoice MRI Pro Team Omnium. The final Budget Forklift return to the podium was Mitchell Mulhern, winning the Lowlands Group GranFinale 3-Day Sprint Omnium. Daniel Holloway (AltoVelo-Seasucker) and Hogan Sills (Astellas) landed second and third.
The 2015 Tour of America's Dairyland presented by Wisconsin Milk Marketing Board is a wrap. Time for rest, and visions of 2016.
Thursday, June 18
Shorewood Criterium Cycling Classic
Title Sponsors: Tim Hart DDS,
Steven Koutnik DDS, & Rainbow Jersey Bicycles
(Pro Men/Women & Cat 2/3 races only)
Friday, June 19
East Troy Cycling Classic
Title Sponsors: Dennis and Janice Klumb
Saturday, June 20
Giro d' Grafton
Presented by Aurora Health Care, Meijer and Celebrate Grafton
Sunday, June 21
Waukesha Carl Zach Cycling Classic
Presented by Couri Insurance
Monday, June 22
Milwaukee Mile Circuit Race
at State Fair Park
Tuesday, June 23
Schlitz Park Criterium
Wednesday, June 24
Elkhart Lake Road Race
at Road America
Thursday, June 25
Neenah Rocket Criterium
Friday, June 26
Café Centraal Bay View Classic
Presented by the KK BID
Saturday, June 27
ISCorp Downer Classic
Presented by SmartChoiceMRI
(Criterium on Milwaukee's Eastside)
Sunday, June 28
East Tosa Gran Prix
Presented by East Tosa Alliance
Show your ToAD race bib at any Wheel & Sprocket thru July 5th, and get $10.00 off a purchase of $20.00 or more!
During the final three days of ToAD, June 26-28 - Bay View, Downer and East Tosa - there will be a Sprint Omnium Competition for the following seven Categories: Cat 4/5, Cat 3/4 Women, Masters 3/4, Cat 2/3, Masters 1/2, Pro Women and Pro Men.
The Sprint Lap will occur 30 minutes into each race. Points will be awarded to the Top 5 in each Sprint. The Top 3 racers in each respective category with the most accrued points at the end of the final three GranFinale days, will win some extra coin from the Lowlands Group!
Daily and Series winners' jerseys for male and female age groups. Overall trophies awarded to each Age Group as well.
Generously discounted Frontier Hall accommodations available from Carroll University in Waukesha (210 N. Grand Ave.) for Juniors and their families/coaches. Breakfast included. Beginning May 20, 2015, please call 262.951.3072 by June 5, 2015, to secure your reservation.
To be in the competition:
- Pro Men Teams, Pro Women Teams, and Masters 1/2 teams must register at least four (4) racers in each race.
- The points of each team's top three racers will count toward the daily points total.
At the end of the 11 days, June 18-28, 2015:
- the top Pro Men's & Pro Women's teams will each receive $2,000
- the second place overall Pro Men's & Pro Women's teams will each receive $1,000
- the top Master's 1/2 team will receive $1,000
- the second place overall Masters 1/2 team will receive $500